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Category: Facebook

Facebook Timeline for Pages: Rolling With the Changes

Facebook Timeline for Pages: Rolling With the Changes

When friends on Facebook first migrated over to the Timeline algorithm, I discovered many a reaction on my update feed. Reactions were generally polarized – people either loved the change or hated it, and I’ll admit I resisted moving over as long as I could. Now that all of the Facebook pages use Timeline I must adjust to the differences. As a business owner using Facebook to promote products and services, you will do the same, but you will find…

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Social Media Resolutions for 2012

Social Media Resolutions for 2012

This was written for a social media blog, but much of what is written here can be applied to authors seeking to use social media to sell books. Enjoy! With 2011 behind us, now is the time to think about marketing strategies for the new year. By now, you likely have your Twitter account and Facebook page for your business set up, connected to each other, and updating followers regularly with news of your business and products/services. Perhaps you don’t…

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It’s Not You, It’s Me

It’s Not You, It’s Me

Right now I’m doing something I never thought I’d do, something that might make a marketing expert cringe. I am purging my personal Facebook account to leave primarily family and people I know or am acquainted with in real life. As an author, I should be doing the opposite, right? I should have a friend count teetering on the edge of saturation. If it bogs down my news feed, I can just place the important folks in a list and…

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